SMART Problem Statement
At kick-off, when the client's ask is broad ("fix profitability").
Act as a senior engagement manager at a top-tier strategy consultancy. Turn the client situation below into a single, precise key question. Context: [client / industry], [situation in 2-3 sentences], [decision-maker]. 1. Write the key question so it is Specific, Measurable, Action-oriented, Relevant and Time-bound. 2. List scope boundaries: in / out. 3. Name the success criteria. 4. Flag 3 ambiguities to clarify in week one.
Tip: Ask for two alternative framings and pick the one your client sponsor would sign off on.